The new Balluff homepage has been showing off its new design since the beginning of the year, and also won over the jury of the German Design Award. "We are glad that our Web presence has been so well received and that we have been recognized for it," says Jakob Böhringer, Web team leader at Balluff. The digital agency LINKS DER ISAR designed and implemented a new Internet presence with more photos, less text and with an integrated webshop. The highlight of the site is the product area, which has been completely restructured with a comprehensive representation of key and focus industries including application examples. "The basic idea of the relaunch was a greater emphasis on our offering and easier discovery with the new product finder," notes Böhringer.
The German Design Award recognizes innovative products and projects, their creators and designers who are groundbreaking in the German and international design landscape.
Founded in 1921 in Neuhausen a.d.F., Balluff employs 3600 people worldwide and represents innovative technology, quality and cross-industry experience in industrial automation. As a leading sensor and automation specialist, the family-owned company in its fourth generation offers a comprehensive portfolio of innovative sensor, identification and network technologies and software for integrated system solutions. In 2016 Balluff Group reported revenues of around EUR 378 million. In addition to the main headquarters in Neuhausen a. d. F. Balluff has sales, production and development locations around the world and can boast 37 wholly owned subsidiaries and other representatives in 68 countries. This guarantees customers swift worldwide product availability and a high standard of local support and service.